Tweed Valley & coast

Every enquiry, quote, job and follow-up in one place.

Coastline is a private job desk for local service businesses that do not have an office person. It captures the enquiry, turns it into a quote-ready job card, drafts the admin, and reminds you what needs chasing. You approve the important bits; I install it and keep it running.

I'm putting together a founding crew of 5 local businesses — half-price setup and $150/mo held for two years.

Built and run by SharmaSparky, Byangum · I install it and look after it

Your assistant
Job desk · 7:52pm
New enquiry: bond clean · Kingscliff · 3br
Ready for approval

Missing: furnished? · Starting price: $520 · Reply drafted · Follow-up ready.

Approve reply Edit
Owner approves before anything important sends
Built for local businesses that need office discipline without office staff
The real leak

It is not one missed message. It is the handoff after it.

A good job can still fall apart between the first enquiry, the quote, the booking, the notes, the invoice, the review and the follow-up.

  1. 01

    Enquiries are not quote-ready

    They arrive as half a message, a missed detail, a suburb, a photo, or a vague "how much?" Then you have to turn that into something usable.

  2. 02

    Quotes depend on memory

    Prices, inclusions and next questions live in your head. That works until you're tired, rushed, or trying to hand work to someone else.

  3. 03

    Jobs scatter everywhere

    Addresses, gate codes, photos, notes and costs sit across texts, DMs and your memory. Something always slips.

  4. 04

    No one closes the loop

    Quotes go cold, reviews never get asked for, and the same low-value jobs keep sneaking back into the week.

How it works

A job desk, installed for your business.

No new admin hire, no SaaS maze, no fiddly setup. I install it around how you already work, then keep it running. You stay in control of every reply, quote, follow-up and report.

01

I set up the desk

One quick chat about what you do, where you work, what you charge, and the questions you get asked a hundred times. I set the system up around that, so it sounds like your business and follows your rules.

Your questions, on file
  • "Do you do Pottsville?"
  • "How much for a two-bedder?"
  • "Can you come Saturday?"
  • "Are you insured?"
Answered in your words, every time
02

It makes the job quote-ready

Every enquiry becomes a clean card: who they are, where it is, what's missing, what to ask next, and a starting price for you to confirm.

Tuesday, 9:41pm
Need a quote for a bond clean, 3br in Kingscliff
No worries — is it furnished, and when's the handover?
Not magic. Just the questions you always ask, ready when you are.
03

You approve the important bits

Nothing important goes out without your nod. Approve a reply, price, follow-up or booking from your phone with one tap.

Waiting on you

"Happy to do Thursday morning — I'll confirm a time tonight."

Send Edit Bin it
One tap, from wherever you're standing
04

It keeps the loop closed

Confirmed jobs keep the address, access notes, price, next action and follow-up in one place, so the details don't live in your head.

Thursday 14 May
8:00am
Bond clean — 14 Marine Pde, Kingscliff 3br unfurnished · key in lockbox 4417 · dog in the yard, friendly
Nothing scattered, nothing forgotten
Have a go

Talk at it the way you'd talk at your apprentice.

Dump your notes in — typed, or just hold the mic and say it. This is the real thing running, not a video. Nothing you type is saved and nobody gets messaged.

Your notes
0/1200
Not sure what to write?

Takes a few seconds. Your notes aren't stored and no customer is contacted.

An example, already run

Scribbled notes from a sparky's phone, organised. Yours will appear here.

The job, written up
Customer
Janelle
Phone
0491 570 156
Address
14 Marine Parade, Kingscliff
Job
Three dead downlights on the back deck, switch getting warm
Urgency
High switch heating up
Wants it by
Before the weekend — family coming
Best time
After 3pm, she's usually home
Access
Dog in the yard, friendly

Still needs asking: whether the downlights are 240V or low-voltage, and whether the switch is a dimmer.

A reply, drafted for you
Waiting on your approval

Hi Janelle, thanks for calling. A switch getting warm is worth looking at sooner rather than later, so I can come Thursday afternoon after 3 if that suits. Quick one — are the downlights 240V or the low-voltage type with little transformers above them? Cheers, Sharma.

Approve & send

In your install this is the only button that matters. Nothing reaches a customer until you press it.

A quote, started for you
WhatQtyRateAmount
Attend site, test circuit and switch 1 $ $110
Replace wall switch 1 $ $65
Supply & fit LED downlights 3 $ $225
Labour on site 1.5 $ $180
Total$580

If the switch has cooked the wiring behind it, that's a bigger job — confirm on site.

Those rates are placeholders — change them. On the public demo the AI guesses a fair local rate. Your own install quotes off your price list, so the numbers come out right the first time.

That took one dump of notes. Now picture it happening on its own, every time someone messages you, while you're still up the ladder.

Set this up for my business →
The actual screens

Not a mock-up. This is the desk.

Built and running. The jobs on these screens are made up — the system isn't.

The enquiries screen: an enquiry triaged into useful details, with a reply drafted and waiting for approval.
Everything that came in, in one place. New enquiries are turned into job records with the useful details pulled out and a reply waiting for approval.
The margins screen: revenue, cost and what was left over across finished jobs, with the best and worst job per hour named.
What the work actually made. Revenue, labour cost and what was left over on every finished job — so you can see which work is worth chasing again, and which is quietly costing you money to turn up to.
What it does

Catch the work. Move the work. Learn from the work.

Catch the work

Website forms, texts, DMs and new enquiries land in one desk instead of living across apps, scraps and memory.

Scattered adminhours Job deskone place

Make it quote-ready

Fit, missing details, risk flags and the next best question — captured cleanly into a tidy job card.

Price drafting

A starting price from your own rules and the job details, ready for you to check before it goes anywhere.

Move the work

Gentle nudges on quotes that went quiet, reminders for what is due, and drafts ready for your approval.

Morning rundown

Today's jobs, tomorrow's work, who's waiting, what's overdue — sent before the day gets noisy.

Review requests

When a job is marked done, it drafts the review ask while the customer still remembers why they liked you.

Learn from the work

Every finished job costed out, so you can see what each one really earned per hour and where the money is quietly going. Bigger crews also get staff logins and run planning, so the business can improve instead of just stay busy.

Installed, not dumped on you

Your customers' details stay yours. No shared inbox, no data sold on, no spammy automation — a private system set up and looked after for your business.

Sharma, founder of Coastline Assistants Byangum, NSW
Why local

I'm a local — and that's the whole point.

I was born at Murwillumbah hospital and grew up in Byangum. At 18 I headed off and worked around the country and overseas — but the Tweed kept calling me home. I came back for good in 2018, worked at the sugar mill, and trained as an electrician.

So I know what it's like to graft for a living around here — and how much money leaks through the boring bits around the work: quoting, chasing, notes, invoices, reviews and knowing which jobs were actually worth it. I built Coastline Assistants to fix that, and I'm starting right here at home. I'd rather look after a handful of local businesses properly than chase the whole country. This is my community, and I want to build something that genuinely helps the people in it.

— Sharma

Plans

The founding crew. Five spots.

Five local businesses get half-price setup and $150 a month, held for two years — instead of $350. In return: an honest review, permission to use your results as an example, and your input on what I build next. You get priority on everything, and a founders page where you can see what you asked for and what shipped. No lock-in — cancel anytime.

Most local jobs are worth more than a month of this. Win one extra job, chase one quote that would have gone cold, or stop repeating one low-margin job and it has done its job.

Diagnostic

Not sure yet? Start here

$250one-off

Credited toward setup if you go ahead

  • I map where your enquiries land now
  • Show you exactly where jobs leak
  • A written fix plan you can keep
  • No obligation to go further
What you get & who it's for+

Best if you're not ready to commit and just want to know whether this is a real problem for you. I go through how enquiries reach you now — calls, texts, Messenger, the website — and show you where they're going cold. You get a written plan either way, and if you go ahead the $250 comes off your setup.

Get started
Most popular

Core

Busy local businesses

$350/mo

+ $1,500 setup · $750 for the founding crew, first month included

So you pay $750 to start — then $150/mo for two years as one of the five, instead of $350.

  • Enquiries captured into job cards
  • Triage, missing details & next question
  • Reply and price drafts for approval
  • Quote follow-ups, morning rundown & reviews
  • What each job really earned, per hour
  • You approve every important message
  • I install it and look after it
What you get & who it's for+

Best if you're one busy owner and the admin depends on your phone, memory and good intentions. I pull enquiries into one place, clean them into job cards, draft the reply and starting price, remind you what needs attention, and chase the quotes you've sent but never heard back on. That quote-chasing is usually where a saved job a month comes from.

Book a chat

Trade & Strata

Crews doing property-manager work

$700/mo

+ $3,000 setup · $1,500 for the founding crew, first month included

So you pay $1,500 to start — then $700/mo from month two.

  • Everything in Core
  • Staff logins & run planning
  • Photos, notes & invoice drafts
  • Deeper reporting across staff and runs
  • Hooks for your other tools
  • Direct line to me
What you get & who it's for+

Best if you're a small crew doing repeat work for property managers, strata or real estate. Same assistant, plus the bits a team needs: separate logins, work grouped into sensible runs, job photos and notes turned into records you can send on, invoice drafts, margins by job, and hooks for whatever tools you already run. I'm a sparky myself — this is the admin I built to fix my own.

Talk to me

Got a question? You ring me.

Every client gets my mobile the day they go live — it sits in the corner of your own dashboard. No help desk, no ticket number, no offshore chat window. The bloke who built your assistant is the bloke who picks up.

Not a client yet? Book a free chat — that one's on me, and you don't need my number for it.

FAQ

The usual questions

Will it sound like a robot?+

No. I train it on how you talk and the way you run jobs, so replies sound like they came from you or your team — just faster.

Does it message customers without me?+

Only as much as you want. Out of the box, anything important waits for your one-tap approval: replies, prices, bookings and follow-ups. Routine acknowledgement messages can be pre-approved at setup.

What do I need to set up?+

Nothing technical. I do the install, connect your channels, and run it for you. You get a simple job desk and notifications on your phone.

Is my customer data safe?+

Yes. It's a private system for your business — addresses, numbers and notes stay yours and aren't shared or sold. Privacy is built into how I run it.

If something goes wrong, who do I call?+

Me. Clients get my mobile number in their dashboard from day one — you ring it and I answer, same as you'd ring any other local tradie. There's no support queue, because there's one of me and a handful of clients, which is exactly how I want to keep it. Before you're a client, the free chat is the way in — have a go on the demo first if you'd rather see it work than hear about it.

What does it cost to get going?+

Setup is a one-off that also covers your first month, and the monthly starts from month two — $1,500 + $350/mo for most local businesses, or $3,000 + $700/mo for trade crews doing property-manager work. The five founding crew places get setup at half price and $150/mo held for two years, so you'd pay $750 to begin, nothing further for 30 days, then $150 a month rather than $350. After the two years it moves to the normal price — it is a held rate, not a forever one, and I'd rather say that now than surprise you later. In return I ask for an honest review, permission to use the results as an example, and your input on what gets built. No lock-in contract. If you'd rather test the water first, the $250 diagnostic maps where your enquiries are leaking and gets credited toward setup if you go ahead. The honest way to think about it: most local jobs are worth more than a month of this, so if it helps you catch even one you'd have missed, it's already paid for itself.

Let's talk

Stop running the business from memory.

Book a free, no-pressure chat. I'll show you exactly what your job desk would capture, draft, chase and report back — and what it'd save you.

Or message me on Facebook — I usually reply within the hour.